Why your business need videos

Are you looking to grow your business? Reach more potential customers/clients and generate more revenue? Well then you need video marketing. Video has the potential to transform your product from one-dimensional commodity in the minds of your audience to a three-dimensional solution that they can connect with. 43% of businesses are using video as part of content Strategy, Over 6 billion hours of videos are viewed on YouTube every month and 80% of consumers buy a product after watching a video. 51.9% of marketing professionals worldwide name video as the type of content with the best ROI? Still not convinced? This article will go through 5 main reasons why your business needs a corporate video.

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Case Study

As Part of WaterAid Ghana’s Endogenouse Development Program for some Communities in Ghana, they organized a 2week Video and Photography Documentation workshop as a pilot program for the people of Bongo and Kessena Nanka West Districts in the Upper East Region. Lifenote pictures was tasked to develop a curriculum to enable these community members who some had not attained any formal education, understand the basics of storytelling.

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